"Is your college or university looking to support a truly great initiative? Continued awareness is the key to long-term success of this national initiative. A student project-based learning initiative allowing your students to submit RFP's, earn income, and work w/businesses."
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Term Of The Day: Zapier Zapier is a no-code automation tool that translates APIs among hundreds of web applications to simplify integrations and complex workflows. Essentially, it allows users to create commands between two or more applications based on the “if X happens, do Y” structure. Zapier’s automation of workflows takes the place of manual API integrations that require a significant degree of technical expertise. At the heart of Zapier’s functionality are automated workflows called Zaps. Every Zap has one specific trigger that happens in one application and at least one action that happens in one or more applications. Once a user has connected the applications they use to Zapier, they can choose from commonly used Zap templates or create custom workflows based on the business’s unique needs. ZAPIER HISTORY Zapier was founded in 2011 as a part of the first Startup Weekend in Columbia, Missouri. The company was accepted to Y Combinator startup accelerator in the summer of 2012, where it raised $1.3 million in seed funding. It became profitable in 2014. In 2016, the company introduced multi-step Zaps for even greater automation functionality and reached one million users. 2017 saw the launch of Zapier for Teams and Zap Sharing for teams in the span of six months, adding an enterprise-focused appeal. The company also announced its Delocation Package to help employees relocate away from the San Francisco Bay area. Zapier was listed on the Forbes Cloud 100 List in September, 2018. The same year, the company announced a steady growth in both supported app integrations and annual revenue. In 2021, Zapier announced that it had acquired Makerpad, a no-code education service and community. |
A: Join a freelance writing agency. A digital copywriting agency like Copify is a great place to start your freelancing journey or find cool work experience builders on CertificationPoint
Reach out to potential clients
Network with other writers
Establish a niche for yourself
Continue to grow your freelance writing business
A: Copywriting is the skill (as well as the field of work) of writing sales promotions and other marketing materials for products, services, fundraising campaigns, and more. The point of it is to persuade people to take action, whether it's buying something, entering an email address, donating money, or clicking a button.
A: What working copywriters will tell you is that, yes, copywriting is very hard to break into—if you don't have any training or experience. If you have no training or experience and apply for a job, you're up against people who do have training.
A: The top freelance copywriters often receive a set rate in addition to a share of the profits their work generates. It's one of the easiest and most beneficial high income skills that can be learned.
A: Much of copywriting is self-taught and requires you to learn important freelance business skills. This often means you're learning to: Manage your own business.
A: Work your networks and online forums and let them know you're open for copywriting work. Find prospect companies and follow them — strike up a conversation, study their Web site, maybe provide some useful marketing-article links, then make your pitch. Use your blog to discuss your quest for copywriting work.
A: Research Skills
Staying Up To Date
Adaptability
Knowing Your Audience
Awareness Of SEO (Search Engine Optimisation)
Ability To Hook The Reader
A: Read, read, read. Writing and reading go hand in hand
Know your client, their products, and services
Know your target audience
Know the competitors
Make it convincing
Start by making a layout
Write with a free mind
Experiment
A: Copywriting skills are hard and soft skills that writers who create advertisements and other written content possess to be successful at their jobs.
A: As a copywriter, it's your job to find out what's exciting about the subject. This is the true challenge of a copywriter – to really understand the audience, you've quickly got to become an expert in the area and THEN find something unique the audience doesn't know about.
A: Usually copywriters who “fail” fall into one of two camps: they don't have training or a system for landing clients, or they have training, but are afraid of failure. If you fall into the first camp, you'll want to first get training.
A: Healthcare/Pharmaceuticals
Technology
Finance/FinTech
Startups
A: Medical copywriting, finance copywriting, legal copywriting, and tech copywriting aren't the only high paying copywriting niches out there, but in 2022, they're some of the most lucrative.
A: Copywriting is a very lucrative, special type of writing that is often mistakenly overlooked as a career choice. The skill of copywriting is in high demand.
| Skillset-2-Job Role Compatibility | Work Experience Builders | by CertificationPoint |
|---|---|---|
| Scripting (Bash, PowerShell) | Python | Cybersecurity Controls and frameworks |
| Intrusion detection | Security information and event management | Network security control |
| Operating systems | Incident response | digital forensics and malware analysis |
| cloud security | development and operations (DevOps) | Threat knowledge |
| Open Web Application Security | Cyber Threat Intelligence | General Data Protection Regulation |
| Health Insurance Portability and Accountability Act (HIPPA) | cybersecurity workplace skills | cybersecurity analyst |
| communicate technical concepts | Collaboration | Risk management |
| Build foundational knowledge | risk management | Adaptability |
| Critical thinking | SQL (Structured Query Language) | create, manipulate, and query databases |
| SQL and relational database skills | database management professional | Enterprise Data Warehouse Management |
| CRM/Automation System | Unix Shell Scripting | Project Management |
| ETL (Extract, Transform, Load) | Data movement and manipulation | Data Modelling |
| Backup and Recovery | Development Tools | integrated development environments (IDEs) |
| Web Technologies | Data Security | Capacity Planning |
| ERP (Enterprise Resource Planning) | Frameworks Knowledge | Network Administration |
| Information Technology | Firewalls | Windows Server |
| Microsoft Windows | LAN | Firewalls |
| Troubleshooting | Active Directory | WAN |
| Computer Science | Communication Skills | Virtualization |
| Network Security | VPN | Customer Service |
| VMware | DHCP | Help Desk Support |
| Linux | Documentation | Aerospace Engineering |
| Architectural Engineering | Automotive Engineering | Biomedical Engineering |
| Biotechnology & Bioinformatics | Chemical Engineering | Civil Engineering |
| Computer Engineering | Cyber Security | Electrical Engineering |
| Robotics | Software Engineering | Structural Engineering |
| Transportation Engineering | Entrepreneurship | eBusiness |
| Healthcare Management | Business Analytics | Business Management |
| Construction Management | Science & Technology Management | Sports Management |
| Accounting | Hotel Management | Human Resource Management |
| International Business | Labor Relations | Logistics & Supply Chain Mgmt |
| Management Information Systems | Marketing | Social Work |
| Statistics | Surveying | Urban Planning |
| Veterinary Science | Supply Chain Management | Inventory Management |
| Warehouse Operations | Transportation | Procurement |
| Distribution | Freight Forwarding | ERP Systems |
| Customs Compliance | Demand Planning | Problem Solving |
| Teamwork | Leadership | Organizational |
| Communication | Adaptability | Time Management |
| Attention to Detail | Decision Making | Critical Thinking |
| Negotiation | Crisis management skills | Forecasting skills |
| Supervision skills | Robotics skills | Office skills |
| Microsoft office skills | Hospitality skills | Automation skills |
| Integration skills | Mathematics skills | Visual Art skills |
| Public Speaking skills | Senior Scrum Master | Sales Director |
| Translator | Volunteer | Creative |
| Modern Mgt | Python | Java |
| Javascript | Git | SQL |
| HTML | MySQL | CSS |
| C++ | Autocad | AWS |
| Matlab | Jira | Linux |
| Docker | Jenkins | C |
| C# | PHP | Mongodb |
| Microsoft Office | React | Bootstrap |
| Agile | jQuery | Teamwork |
| Problem solving | Angular | Typescript |
| Vendor management skills | SAP skills | Collaborative skills |
| Spark skills | People management skills | Maya skills |
| Performance management skills | Remote Work Skills skills | Purchasing skills |
| Active directory skills | Automation skills | Quality management skills |
| Data modeling & engineering | Big data analysis | AI and ML services |
| AI Deployment & DevOps | AI security | Adaptability and continuous learning |
| Critical thinking and problem-solving | Neural network architectures | Visual Storytelling with Data |
| Distributed computing dynamics | Content Writing | AI Prompting |
| Web Coding | Financial and economic data | Strategic planning |
| Performance monitoring | Staff management | Customer trend analysis |
| Linux Fedora Core 9 | Organization | Multitasking |
| Strategic planning | Goal setting | Strategy development |
| Operations management | Project management | Process optimization |
| Financial administration | Data analysis and reporting | Quality control |
| Marketing and sales | Resource planning | Performance monitoring |
| Staff management | Relationship building | Trend analysis |
| Information systems and database knowledge | MS Office Suite | Zoho One |
| QuickBooks | Trello | Leadership |
| Organization | Multitasking | Problem-solving |
| Verbal and written communication | Time management | Task prioritization |
| AutoCAD | SolidWorks | CATIA |
| Revit | ANSYS | 3D Modeling |
| Blueprint Reading | SketchUp | MathCAD |
| Drafting | Photoshop skills | Cloud skills |
| Data management skills | Teamwork skills | Strong Work Ethic skills |
| Payroll skills | Relationship Management skills | Lean skills |
| C++ skills | Cms skills | Public Speaking skills |
| Persuasion skills | Data analysis and visualization skills | Development and programming skills |
| Project and process management skills | Design and multimedia skills | Digital marketing and content management skills |
| Cloud and IT infrastructure skills | Emerging technology skills | Digital marketing tools (e.g., Google Analytics, SEO) |
| Social media management platforms (e.g., Hootsuite, Buffer) | Content management systems (e.g., WordPress, Drupal) | Graphic design software (e.g., Adobe Photoshop, Canva) |
| Email marketing platforms (e.g., Mailchimp, Constant Contact) | Spreadsheet software (e.g., Microsoft Excel, Google Sheets) | Financial analysis and modeling tools (e.g. Quantrix, Scenario) |
| Accounting software (e.g., QuickBooks, SAP) | Data visualization tools (e.g., Tableau, Power BI) | Risk management software( e.g. Vanta) |
| Electronic Medical Record (EMR) systems | Medical billing and coding software | Health information systems |
| Telemedicine platforms | Medical imaging software (e.g., PACS) | Data analysis and research tools in healthcare |
| Learning management systems (e.g., Moodle, Blackboard) | Educational software and tools (e.g. OneNote, PDF Element) | Online collaboration platforms (e.g., Google Classroom) |
| Multimedia authoring tools (e.g. Hypertext, Lectora) | Educational assessment tools (e.g. Mentimeter, Nearpod) | Video editing software (Final Cut Pro, Adobe Premiere Pro) |
| 3D modeling and animation software (Maya, Blender) | Digital photography and photo editing software | Social media management tools |
| Content management systems (WordPress, Drupal) | Video production and editing software | Social media platforms and analytics tools |
| Search engine optimization (SEO) techniques | Data analysis and reporting tools | Event management software (Whova, Eventbrite) |
| Project management tools (Trello, Asana) | Communication and collaboration tools (Zoom, Dropbox) | Data analysis tools (HubSpot, Google Analytics) |
| Computer-Aided Design (CAD) | Building Information Modeling (BMI) | Estimating and costing software (RSMeans) |
| Communication and collaboration tools (PlanRadar, Smartsheet) | Project management software (Construct, ProCore) | Financial analysis software (e.g., Bloomberg Terminal, FactSet) |
| Risk management tools (e.g., Riskalyze, RiskMetrics, and MSCI RiskManager) | Banking software and platforms (e.g., Temenos, Finastra, and FIS) | Data analysis and reporting tools (e.g., Tableau, Power BI, QlikView) |
| Financial modeling and analysis (e.g., Microsoft Excel) | Proficiency in spreadsheet software (e.g., Microsoft Excel or Google Sheets) | Knowledge of procurement software: (e.g., SAP Ariba, Coupa, or Oracle Procurement) |
| e-procurement systems | Data analysis and reporting: (e.g., Tableau) or statistical analysis software (e.g., SPSS) | Communication and collaboration tools: (e.g., Google Meet, Microsoft Teams) |
| Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) | Database management systems | Document management software |
| Calendar and scheduling tools | Virtual meeting and communication platforms | Architectural design software (e.g. AutoCAD, SketchUp, Revit) |
| Building information modeling (BIM) software | Rendering and visualization software (e.g. Vectorworks, Adobe Substance 3D) | Project management tools (e.g. Archicad, Wrike) |
| Energy analysis and sustainability software (e.g.Diligent ESG, Novisto) | Human resources | Human resources information systems |
| Microsoft Office Suite (e.g. Word, Excel, PowerPoint, and Outlook) | Applicant tracking systems (ATS) | Data analysis and reporting (e.g. BI, Python) |
| Collaboration tools (RingCentral, Basecamp) | Manufacturing software (e.g. Fishbowl, Prodsmart) | Data analysis and reporting (e.g. Factbird, Segment) |
| Inventory management (e.g. Katana, Cova) | Quality control software (e.g.Greenlight Guru, KAWAK) | Troubleshooting and maintenance |
| System installation and maintenance | Network administration | Security management |
| Diagnosis and troubleshooting of IT issues | End-user support | Remote support |
| Backup and recovery operations | IT standard compliance | Automated IT systems |
| Helpdesk management | Training and mentoring | Performance optimization |
| Network monitoring and optimization | Documentation and recordkeeping | Time management and problem-solving ability |
| Communication and interpersonal skills | Knowledge of computer hardware, software and peripherals | Knowledge of IT standards and protocols |
| Knowledge of customer service best practices | Backup and Disaster Recovery | Remote Desktop Support |
| Windows 8.1 | Windows 10 | Windows 11 |
| Operating System Installation and Configuration | Chromium OS | Android |
| Linux | Fuchsia | Wear OS |
| OS/360 | z/OS | IBM |
| AIX | OS/2 | Apple macOS |
| Google's Android OS | Microsoft Windows | Apple iOS |
| Linux Operating System | Agile and Scrum methodologies | Machine learning and AI algorithms |
| API design and development | IT compliance and governance | UX/UI design principles |
| Blockchain technology | Containerization technologies (Docker, Kubernetes) | Version control systems (Git, SVN) |
| Software testing and debugging | System architecture design | Performance optimization |
| Storyboarding | Adobe Creative Suite (Illustrator, InDesign, Photoshop) | User interface design |
| User experience design | Augmented reality (AR) design | Virtual reality (VR) design |
| Accessibility standards for design | Prototyping (digital and physical) | Lean Green Belt Training |
| Lean Yellow Belt Training | Web Administrator | Computer Security Management |
| Qualified Trainer | Workstations & Servers | Traditional Servers/Blade Servers |
| Exchange Server | VMWare | RemedyARS |
| HTML | PERL/CGI | Oracle 8i-9i |
| HP OpenView | CiscoWorks 2000 | Sniffer Pro |
| DNS | Linux/Unix | Novell Netware |
| SQL Server | Internet Information Server (IIS) | ASP/ASP.net |
| Sidewinder (Cobra) | Solaris | Legato Networker |
| TCP/IP | PHP4 | XML |
| Microsoft Office | Visual Studio Development | NetIQ |
| Visio 2000 | Photoshop | CSS |
| DHTML | Internet Scanner | Coldfusion |
| SharePoint Portal Server | SharePoint Designer | Macromedia Dreamweaver |
| Quest TOAD (Oracle database interface) | BootStrap | WordPress |
| Joomla | Mobile Apps Development | OSCommerce |
| NotePad++ | ||
| Build Student Readiness Experience Builder | Build Group-Based Experience Builder | Build Volunteer Experience Builder |
| Create Company-Based Experience Builder | Create New Hire Experience Builder | Create Training Experience Builder |
