Daily Deal on CertificationPoint

ITEM: Build Your Brand - eBook Branding Strategies

TYPE: eBook



Only $2.99
This Deal Ends: Today @ Midnight


An eBook (electronic book) is an electronic document that can contain text, images, audio and video. They can be viewed on a personal computer, smart phone, PDA and eBook reader, such as a Kindle, and are sold through Amazon, Barnes & Noble and dozens of other outlets.

The five best reasons why you should be branding an eBook, beyond the immediate financial return of book sales, include:
  • Increases name recognition for your company and personal brand, as well as drives traffic to your Web site via links from book excerpts, free samples, reviews, newsletter distribution and blog mentions.
  • Introduces you to potential customers looking for what you offer via press releases about the book, an Amazon listing and book reviews from bloggers.
  • Provides a perfect, downloadable product on your blog to connect and engage with your site visitors.
  • Makes a great calling card to send before you meet with a potential client to show your knowledge, expertise and point of view.
  • Forces you to develop content you can then repurpose for marketing collateral and turn into podcasts and Webcasts.


Notes: According to the Association of American Publishers, Americans spent US$130 million dollars on eBooks in the first quarter of 2019, and the Book Industry Study Group found that two in four Americans reads eBooks — and that’s a whole lota brand to be built.

Get Started Building Your Brand With This Series!

Only $2.99
Purchases: 90+
Rating: 4/5
Deal Ends: Today